{"id":2565,"date":"2020-01-14T12:05:00","date_gmt":"2020-01-14T11:05:00","guid":{"rendered":"https:\/\/www.open-knowledge.it\/?p=2565"},"modified":"2021-10-26T17:32:58","modified_gmt":"2021-10-26T15:32:58","slug":"gamification-e-learning","status":"publish","type":"post","link":"https:\/\/www.open-knowledge.it\/en\/gamification-e-learning\/","title":{"rendered":"Gamification: namely, the new company\u2019s e-learning process"},"content":{"rendered":"[vc_section full_height=”yes” content_placement=”middle” css=”.vc_custom_1582042996608{background-image: url(https:\/\/www.open-knowledge.it\/wp-content\/uploads\/2020\/01\/BLOG-anteprime_Cover-03_Gamification-1.jpg?id=2745) !important;}” el_class=”full-width”][vc_row][vc_column width=”5\/6″][vc_column_text]\n

Gamification:
\nthe new company\u2019s\u00a0e-learning process<\/span><\/h1>\n[\/vc_column_text][vc_empty_space][vc_column_text]The first chapter of Cartesian\u2019s Discourse on the Method says:
\nGood sense is, of all things among men, the most equally distributed; for everyone thinks himself so abundantly provided with it, that those even who are the most difficult to satisfy in everything else, do not usually desire a larger measure of this quality than they already possess.
\n<\/em>That was the beginning of buzzwords.<\/span><\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/6″][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][wgl_spacing spacer_size=”30px” responsive_mobile=”true” size_mobile=”60px”][vc_column_text]\n\t\t\n\t\t
\n\t\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t14 January 2020 \n\t\t\t<\/span>\n\t\t\t\n\t\t\t\n\t\t\t\t\n\t\t\t\t<\/span> 2<\/span> min.<\/span><\/span>\n\t\t\t<\/span>\n\t\t<\/div>\t\n\t\t\n\t[\/vc_column_text][wgl_spacing spacer_size=”30px” responsive_mobile=”true” size_mobile=”60px”][\/vc_column][\/vc_row][vc_row][vc_column width=”2\/3″][vc_column_text]Do you want to know if Gamification is part of\u00a0<\/span><\/span><\/span>buzzwords?<\/span><\/span>\u202f\u00a0<\/span><\/span>Try the following\u00a0<\/span><\/span><\/span>\u201cone-minute-<\/span><\/span>experiment<\/span><\/span>\u201d<\/span><\/span>: ask your desk<\/span><\/span>–<\/span><\/span>nei<\/span><\/span>ghbours whether they know\u00a0<\/span><\/span><\/span>the<\/span><\/span>\u00a0<\/span><\/span><\/span>G<\/span><\/span>amification.\u00a0<\/span><\/span><\/span>Are they nodding, right?\u00a0<\/span><\/span><\/span>Al<\/span><\/span>l\u00a0<\/span><\/span><\/span>right, let us now take a step further<\/span><\/span>: try t<\/span><\/span>o ask\u00a0<\/span><\/span><\/span>them\u00a0<\/span><\/span><\/span>the big question.<\/span><\/span>[\/vc_column_text][wgl_spacing spacer_size=”30px”][vc_column_text]\n

What is<\/span><\/span>\u00a0<\/span><\/span><\/span>G<\/span><\/span>amification<\/span><\/span>?<\/span><\/span><\/h4>\n[\/vc_column_text][vc_column_text]Probably, t<\/span>heir answer will get close to this one:\u00a0<\/span><<Gamification means changing serious activities in leisure activities>>.<\/span><\/i>\u00a0<\/span><\/p>\n

In this meaning, the presence of the \u2018game\u2019 covers a trick: when we are \u2018<\/span>gaming<\/span><\/i>\u2019 an activity, we\u00a0<\/span>are not talking about<\/span>\u00a0a real game, but\u00a0<\/span>we use typical gaming features in order to make enjoyable all intrinsic (belief, pleasure, view) and\u00a0<\/span>extrinsic<\/span>\u00a0(approval, property, awarding) motivations of a\u00a0<\/span>critical<\/span>\u00a0activity.<\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

In this regard,\u00a0<\/span>G<\/span>amification is more than a game: it becomes an\u00a0<\/span>organisational transformation<\/span>\u00a0asset that allows to digiti<\/span>s<\/span>e\u00a0<\/span>the key-processes about the\u00a0<\/span>employee and the customer journey<\/span><\/b>, by increasing their efficiency and\u00a0<\/span>effectiveness<\/span>.<\/span>\u00a0<\/span><\/p>\n

\u202f<\/span>\u00a0<\/span><\/p>\n

According to\u00a0<\/span>today\u2019s<\/span>\u00a0digital\u00a0<\/span>technologies,\u00a0<\/span>G<\/span>amification is not\u00a0<\/span>the\u00a0<\/span>only\u00a0<\/span>assignment of points<\/span>, badges and rankings.<\/span>[\/vc_column_text][wgl_spacing spacer_size=”60px”][vc_single_image image=”3222″ img_size=”full”][wgl_spacing spacer_size=”60px”][vc_column_text]\n

What does<\/span><\/span>\u00a0<\/span><\/span><\/span>G<\/span><\/span>amification<\/span><\/span>\u00a0<\/span>need<\/span><\/span>?<\/span><\/span>\u202f<\/span><\/span>\u00a0<\/span><\/h4>\n[\/vc_column_text][vc_column_text]Ga<\/span>mification is an activity\u00a0<\/span>that<\/span>\u00a0<\/span>wrap<\/span>s users to 360 degrees: it can be the\u00a0<\/span>mentor-<\/span><\/b>mentoree<\/span><\/b>\u00a0dynamic of a community, the exclusive pass for a company\u2019s club \u00e9lite, <\/span>or the cognitive challenge t<\/span>o\u00a0<\/span>solve problems.<\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

Gamification can be t<\/span>he<\/span>\u00a0explor<\/span>ation<\/span>\u00a0and discover<\/span>y of<\/span>\u00a0a website, an\u00a0<\/span>educational<\/span>\u00a0path<\/span>, an\u00a0<\/span>Easter Egg<\/span><\/i>\u00a0in a platform, or the acknowledg<\/span>e<\/span>ment of expertise shared by a community.<\/span>\u00a0\u00a0<\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

Let\u2019s make\u00a0<\/span>a concrete example by looking at one of the most classical organisation processes<\/span>\u00a0of our modern society: the\u00a0<\/span>educational system<\/span><\/b>.<\/span>\u00a0<\/span><\/p>\n

Our school systems, just like our e-learning platforms,\u00a0<\/span>usually\u00a0<\/span>use the following structures:\u00a0<\/span>guided path, scores, final\u00a0<\/span>acknowledgement<\/span>, timing, quiz.\u00a0<\/span>\u00a0<\/span><\/p>\n

S<\/span>chool systems are almost the same thing: study, grades, exams, students\u2019 ranking, individuality and homework.\u00a0<\/span>With these premises<\/span>, learning is an extremely essential \u201cgamified\u201d system: it uses many\u00a0<\/span>extrinsic motivations (grade, award, the<\/span>\u00a0final<\/span>\u00a0certificate-<\/span>graduation-degree, the fear\u00a0<\/span>of the rejection<\/span>), and less intrinsic motivations (discovery, surprise, community\u00a0<\/span>acknowledgement<\/span>).<\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

A<\/span>\u00a0proper\u00a0<\/span>playful<\/span><\/i>\u00a0analogy\u00a0<\/span>with<\/span>\u00a0<\/span>a<\/span>\u00a0classic e-learning path<\/span>\u00a0is<\/span>\u00a0<\/span>Supermario<\/span><\/i>: a\u00a0<\/span>single<\/span>\u00a0character (or a couple) who follows a forced path full of obstacles<\/span>\u00a0and<\/span>\u00a0monsters\u00a0<\/span>to sav<\/span>e<\/span>\u00a0the Princess<\/span>\u00a0<\/span>(final level), get your scores and finish the game.\u00a0<\/span>\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

The Gamification challenge as w<\/span>e imag<\/span>in<\/span>e\u00a0<\/span>it\u00a0<\/span>is to make e-learning paths very similar to<\/span>\u00a0<\/span>Warcraft<\/span><\/i>,\u00a0<\/span>one of the m<\/span>ost popular online videogames of the last decade.\u00a0<\/span>\u00a0<\/span><\/p>\n

Warcraft<\/span>\u202f<\/span>allows you<\/span>\u00a0to\u00a0<\/span>climb<\/span>\u00a0ranking and \u201cbadge\u201d by putting them together in order to be explored and lived: a world where players can move, test, discover, create<\/span>\u00a0a<\/span>\u00a0virtual community, help each other (cooperation), make relationships and leaderships<\/span>\u00a0<\/span>(<\/span>mentoree<\/span><\/i>\u202f<\/span>and<\/span>\u202f<\/span>mentor<\/span><\/i>).\u202f<\/span>\u202f<\/span>\u00a0<\/span><\/p>\n

\u00a0<\/span><\/p>\n

So, Gamification is a c<\/span>hanging element that\u00a0<\/span>go<\/span>es<\/span>\u00a0through<\/span>\u00a0the construction of an experiential matryoshka that \u201c<\/span>catches<\/span>\u201d the user, \u201chooks\u201d him and lead<\/span>s<\/span>\u00a0him towards\u00a0<\/span>an adventure\u00a0<\/span>where<\/span>\u00a0he\u00a0<\/span>can<\/span>\u00a0\u201cgrow-up\u201d.<\/span>\u00a0<\/span>[\/vc_column_text][wgl_spacing spacer_size=”60px”][\/vc_column][vc_column width=”1\/3″ el_class=”ok-card”][vc_column_text]DHL<\/span>[\/vc_column_text][vc_single_image image=”3929″ img_size=”medium” alignment=”center” css=”.vc_custom_1582297985283{margin-top: 15px !important;margin-bottom: 30px !important;}”][vc_column_text css=”.vc_custom_1582297993724{margin-bottom: 15px !important;}”]\n

See it in Action<\/h3>\n[\/vc_column_text][vc_column_text]See our project<\/a>[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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